Retailers push reusable bags to save money, environment

When Katrina Gamble goes grocery shopping, she brings her list and her bags — a pair of sturdy canvas bags she bought a few months ago for $4.99 at her local grocery store.

“It works just as well,” said Gamble, 30, a political science professor at Brown University, adding, “It’s better for the environment.”

A growing number of stores are catering to customers like Gamble, who see reusing shopping bags as an easy way to cut down on waste.

Several large retailers, including Stop & Shop, New England’s largest food retailer, and housewares store Ikea, now sell reusable shopping bags. Some groceries, including independent stores and natural foods chain Whole Foods, go a step further, offering credits of a few cents for each bag that’s reused.

There’s an upside for stores, too: Giving out fewer bags means the store saves money.

The fashion world has also taken note, with designers like Stella McCartney and Hermes selling reusable shopping bags for hundreds of dollars. Whole Foods created a frenzy in New York recently when it offered a limited number of designer shopping bags for $15.

The Sierra Club’s Sierra magazine estimates that Americans throw away almost 100 billion plastic bags each year and only 1% to 3% are recycled. Environmentalists warn paper is not much better than plastic because trees have to be cut down and energy expended to make them.

They also say cutting back a little could make a big difference. The Sierra Club estimated that if every person in New York City used one less grocery bag per year, it would reduce waste by 5 million pounds and save $250,000 on disposal.

Several companies give incentives for customers to cut down on disposable bags.

Eastside Marketplace, an independent grocer in Providence where Gamble shops, gives customers a 3-cent-per-bag credit when they reuse a bag. Even with the credit, the store saves a few pennies or breaks even because it doesn’t have to pay for a disposable shopping bag, said spokeswoman Kim Moreau. About 7% to 10% of customers reuse bags, she said.

“I wouldn’t even call it a trend anymore. It’s more like a growing way of life,” Moreau said.

Austin, Texas-based Whole Foods gives 5 to 10 cents back for each reused bag.

Even more traditional supermarkets like Stop & Shop are introducing reusable bags. The Quincy, Mass.-based company doesn’t give a bag credit. But it started selling sturdy reusable green bags with a Stop & Shop logo for 99 cents in November. Since then, the company said it has sold or given away 1.3 million bags to shoppers.

“Our biggest challenge is keeping them in stock because the customers are really responding to them,” spokesman Robert Keane said.

It’s that green bag that prompted Allison Spooner, 37, of Providence, to give up disposable bags. She said she had been thinking about environmental issues but hadn’t found a reusable bag she liked. Then she saw Stop & Shop’s bag, which is more sturdy than a regular paper grocery bag, holds more groceries and is made of recycled material. It hasn’t been hard to adjust, she said.

“I take all my groceries out when I get home and put the bags next to my purse so I don’t forget them,” she said.